Career Builder - Failure Museum

CareerBuilder

In 2025, CareerBuilder + Monster filed for bankruptcy after they merged in 2024. CareerBuilder was carrying a significant debt load and Monster was experiencing unsustainable cash burn. The combined entity faced an urgent need for liquidity shortly ...

Marquette University Football - Failure Museum

Marquette University Football

In 1960, Marquette University discontinued football, along with track and cross country, after the football program lost $50,000 in the previous year. This decision was part of a broader strategy to focus on a 10-year, $30 million fundraising campai ...

Forever 21 - Failure Museum

Forever 21

Launched in 1984, Forever 21's fast-fashion business model, which was based on quick-turnaround designs that could be inexpensively mass produced, proved wildly popular with young customers who didn’t have much money to spend but wanted the latest l ...

Leeo Smart Alert Nightlight - Failure Museum

Leeo Smart Alert Nightlight

Launched in 2015 and discontinued in 2019, the Leeo allowed you to use a couple of sensors and link it to actions that would give you text alerts and a phone call. For instance, it could listen for smoke alarms and call you when it heard them, or i ...

Hooters - Failure Museum

Hooters

Hooters, a chicken wing chain of 300 location and who is famous for putting female employees in revealing uniforms, filed for bankruptcy in 2025. Hooters and similar restaurants are getting hit by three factors concurrently. The higher prices on ...

Hooter's Air - Failure Museum

Hooters Air

Launched in 2003 and discontinued in 2006, Hooters Air was based in Myrtle Beach and charged a $129 flat rate to 15 destinations.   Every flight aboard Hooters Air was staffed by two Hooters Girls, and they did wear their signature shorts and ta ...

Smokeless Cigarettes - Failure Museum

Smokeless Cigarette

In 1988, RJ Reynolds Tobacco decided to develop a smokeless cigarette. The company invested $325 million into manufacturing the product, but consumers didn't like the taste.

Mars Needs Moms - Failure Museum

“Mars Needs Moms” Movie

"Mars Needs Moms" was an utter disappointment for Disney in 2011. The animated film cost $150 million to produce and probably $50 million more went to marketing. The saddest part is that the movie only made only $6.9 million in its debut at the dome ...

Arch Deluxe - Failure Museum

McDonald’s Arch Deluxe

In 1996, McDonald’s decided to broaden its target demographic by introducing a burger, Arch Deluxe. The mustard-mayonnaise sauce was supposed to appeal to adult tastes. However, even a $100 million advertising campaign couldn’t convince grown-ups to ...

Gymboree - Failure Museum

Gymboree

Gymboree, a children's clothing retailer, filed for bankruptcy twice, in 2017 and 2019. They had $1.2B in debt due to the cost of opening new stores. They weren't able to pay it down since performance deteriorated due to heavy competition. Over 1 ...