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Peloton - Failure Museum

After peaking at a $45B valuation in 2020, Peloton was worth $1B in mid-2024. The connected fitness company carved its way into the mainstream as a solution to shuttered gyms during the early days of the Covid pandemic. But then it made the critical error of planning for that demand to last, even as the virus waned and lockdowns lifted.

Sean Jacobsohn

Sean Jacobsohn

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