Billy Beer

Billy Beer

In 1978, created by Jimmy Carter’s brother Billy, who preferred Pabst Blue Ribbon over his own beer.

Orbitz

Orbitz

In 1997, the Orbitz fruit drink featured brightly colored balls of gelatin floating inside and some compared it to a lava lamp.  It was short-lived and after its demise, a travel company bought the name and continues to operate as Orbitz to this day.

tab

Tab

Coke cannibalized its popularity in 2020 with the introduction of Diet Coke; clear drinks no longer communicated a sense of wellness.

bacon

Bacon Lip Balm

In 2009, bacon lip balm “lets you slather the taste of bacon on your chops even after your stomach literally can’t hold any more of the delicious meat.”

Bic perfume - Failure Museum

Bic perfume

The maker of disposable pens, razors and cigarette lighters, sought to extend its throwaway empire to French perfume in 1991.

Miss Bic - Failure Museum

Miss Bic

In 2012, Bic created a pencil for women. Yes — a pencil for women — since it’s share amongst women was lagging. Miss Bic didn’t solve that problem, as you could guess.

Ellen gives a review in 2012: