Tickets.com was formed via acquisition of 10+ firms such as Prologue Software leading to its IPO in 1999. Due to the fast pace at which startups were merged without clear product segmentation, each merged startup wished to be the flagship product of Tickets.com. This caused rivalry and factions between group leaders. A formidable entity which could have competed against Ticketmaster saw the stock price quickly plummet by 80%. This led to Tickets.com being bought by its largest customer, MLB, for $66M in 2005 for its own ticket sales.
