Loading
As Seen in The Wall Street Journal and Harvard Business Review
Mc Donalds, Fish McBites - Failure Museum

For three months in early 2013, Fish McBites were added to McDonald’s menu, but the public’s response was underwhelming. The meal consisted of fried nuggets of wild-caught Alaskan pollock, a substantial protein source with a mild flavor and delicate texture, and tartar sauce on the side.

Picture of Sean Jacobsohn

Sean Jacobsohn

Shopping Basket