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As Seen in The Wall Street Journal and Harvard Business Review
Spotify-Car-Thing - Failure Museum

Launched in 2021 and discontinued in 2024, Car Thing was Spotify’s first hardware product, a simple touchscreen music player for car dashboards that piped tracks from the online service. The simple screen with a rotating dial and a few buttons was able to connect to your phone and your car to give you a better way to control music.  Spotify stopped making Car Thing just five months after it launched due to low product demand and supply chain issues.

Picture of Sean Jacobsohn

Sean Jacobsohn

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