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As Seen in The Wall Street Journal and Harvard Business Review
Sony MiniDisc - Failure museum

Released in 1992, the Sony MiniDisc offered the digital sound quality of a CD and the recordability of a cassette. Unlike a cassette, once made, a minidisc recording could be divided, combined, deleted and named. Sony made the mistake of assuming that the benefits of using their ‘superior’ product would be perceived as important enough by potential users to change their existing behavior and overcome the costly $750 price tag. Also, there were only a small number of pre-recorded albums available on MiniDisc as relatively few record labels embraced the format.

Picture of Sean Jacobsohn

Sean Jacobsohn

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