Launched in 1995, Sega Saturn had difficulty competing against Sony’s PlayStation resulting in selling 9 million units worldwide vs. PlayStation selling over 100 million. PlayStation had simpler, developer-friendly architecture leading to low developer support; Saturn was designed for 2D arcade-style games while PlayStation focused on 3D; Saturn was priced at a premium to PlayStation. Plus Sega of Japan and Sega of America didn’t align and led to slow decision making.
