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As Seen in The Wall Street Journal and Harvard Business Review
Midge Barbies Friend - Failure Museum

In 2002, Barbie’s 17 year old single friend, Midge, gets ready to welcome a new baby; includes diaper, crib blanket, baby monitor, & baby bottle. Consumers weren’t happy to buy a doll of a single pregnant teenager.

Picture of Sean Jacobsohn

Sean Jacobsohn

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