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As Seen in The Wall Street Journal and Harvard Business Review
McDonalds Mighty Wings 2 Failure Museum

Launched in 2013, McDonald’s added Mighty Wings to their menu to lure in more customers. But this new addition failed to succeed. It is believed that the reason for this flop was price, insufficient taste and the appearance wasn’t appetizing enough. Mighty Wings lasted only a year in the market.

Picture of Sean Jacobsohn

Sean Jacobsohn

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