As Seen in The Wall Street Journal
iVillage - Failure Museum

Launched in 1995 with an IPO in 1999 that valued the company at $2 billion, iVillage was a female-focused community since women were seen as late adopters of the internet. NBC Universal acquired the company, but missed the impending change of social media and move to deep vertical sites. The old online media model was not sustainable and traffic decreased over time. They shut down iVillage as Facebook exploded.

Picture of Sean Jacobsohn

Sean Jacobsohn

Shopping Basket